Hong Leong Bank Announces Landmark Partnership for AsiaTop Music Festival 2026

24 April 2026

KUALA LUMPUR: Hong Leong Bank (HLB) has joined forces with Tencent Music Entertainment Group’s platforms, JOOX and QQ Music, to present the AsiaTop Music Festival 2026 — set to be Malaysia’s largest music festival.

Scheduled for 30–31 May 2026 at the Sepang International Circuit, the event will showcase top Malaysian and regional Asian artists alongside the biggest K-pop experience in ASEAN. The festival supports Visit Malaysia Year and Visit Selangor Year 2026, aiming to boost tourism and cultural engagement.

HLB cardholders will receive exclusive benefits, including a two-day priority presale window starting 6 May 2026. Andrew Jong, HLB’s Managing Director of Personal Financial Services, stated: “This partnership reflects our commitment to offering cardholders more than financial services — it’s about granting access to premier lifestyle experiences.”

The collaboration also marks a move to bridge digital streaming with high-quality live events, strengthening Malaysia’s position as a regional entertainment hub.

Tickets go on general sale from 6 May, with the festival open to audiences across Asia.