Aduna Expands Global Network API Ecosystem with Maxis Partnership in Malaysia

9 September 2025

PLANO, Texas: Aduna, the global aggregator of standardised, network-integrated telecom APIs, has signed a Memorandum of Understanding (MoU) with Maxis Malaysia at the GSMA Digital Nation Summit 2025 in Singapore.

This MoU will enable developers and enterprises in Malaysia to access Aduna’s global platform of common network APIs seamlessly. By integrating advanced API solutions with Maxis’s cutting-edge connectivity and network capabilities, businesses will be able to unlock new use cases, reduce time-to-market, and deliver more secure, innovative customer experiences.

Initial offerings will focus on high-impact APIs, including Number Verification, SIM Swap, KYC Match, and Location Verification. These features are vital in combating digital fraud and enhancing online transaction security, particularly for sectors such as financial services, e-commerce, and hyperscalers.

Beyond fraud prevention, network APIs are creating opportunities across a wide range of industries by acting as a universal bridge between software and connectivity. Through Aduna’s aggregation model, developers can create solutions that operate seamlessly across networks and borders, bringing scalability, security, and efficiency to digital transformation.

“Aduna is committed to building the world’s largest ecosystem of standardised network APIs to accelerate the next wave of digital innovation,” said Anthony Bartolo. “By partnering with Maxis, we are bringing our unified platform to one of Southeast Asia’s most dynamic digital economies. Together, we will enable Malaysian developers and enterprises to craft powerful, secure, and scalable solutions that deliver tangible business impact.”

“At Maxis, our mission is to equip businesses with the tools they need to innovate for tomorrow, today,” said Prateek Pashine, Chief Enterprise Business Officer of Maxis. “APIs play a critical role in the modern digital economy, and we are committed to harnessing their potential to unlock greater value for our customers. Through this partnership with Aduna, we can support the development of more secure, user-centric services with seamless access to advanced network APIs.”

This collaboration builds on Maxis’s proven track record of supporting open standards and interoperability. The company is fully aligned with the GSMA Open Gateway framework and the CAMARA Project. In 2024, Maxis was an early supporter of the Bridge Alliance API Exchange (BAEx) initiative, which aggregates telco APIs across Asia Pacific. Maxis also participated in the world’s first international federation of telco APIs, involving operators in Malaysia, Thailand, and Singapore, to strengthen authentication processes and combat fraud.

By partnering with Aduna, Maxis reinforces its role as a key driver in Malaysia’s digital transformation journey. Together, the two organisations are advancing the adoption of open, interoperable APIs to generate sustainable value for customers, partners, and industries.

Maxis is Malaysia’s leading integrated telecommunications provider, delivering high-quality digital services and connectivity solutions. As a homegrown Malaysian brand with 30 years of service, we are passionate about bringing together the best technologies to empower people, businesses, and the nation in a rapidly evolving world.

With digitalisation transforming how people live, communicate, and access services, Maxis continues to lead innovation through its products and services for both consumers and enterprises. Its No. 1 converged network reaches 95% of the Malaysian population and is supported by one of the country’s most extensive retail networks.

Maxis takes pride in investing in the nation and creating a positive impact for all stakeholders through community outreach programmes. These initiatives include digital learning for students, supporting small business growth, empowering entrepreneurs digitally, and providing scholarships and capability-building programmes for talented young Malaysians. Maxis is a publicly listed company on Bursa Malaysia, with over 5,400 institutional shareholders, including more than 24% Government-Related Institutional Investors as of June 2025.