Amadeus to Modernise CIT’s Tech and Boost Content

16 September 2025

KUALA LUMPUR: Amadeus, the leading provider of travel technology solutions, has been appointed by Malaysia-based Corporate Information Travel Sdn. Bhd. (CIT) as its partner for digital transformation. CIT will also migrate its operations to the Amadeus Travel Platform to access more comprehensive air content and advanced capabilities.

"We are confident that Amadeus will support us in realising our digital transformation ambitions. CIT is committed to developing a future-proof, scalable system that underpins business growth and operational efficiency. We want our consultants to spend less time on repetitive tasks, freeing them to focus on delivering exceptional customer service and upholding our core values. Amadeus’ technology will enable us to achieve this with scalable, efficient systems. Additionally, we look forward to providing our clients with a more client-centric website featuring modern content, including NDC, to ensure CIT remains competitive in the digital retail space," said Thaddeus Foo, Managing Director of CIT.

"This partnership highlights Amadeus' role in shaping the future of travel agencies across Asia Pacific through innovation and efficiency. We are pleased to collaborate closely with CIT on its comprehensive digital transformation and content enhancement. This agreement exemplifies the strength of Amadeus’ holistic travel technology suite, extending beyond content to include digital retailing, automation, productivity, and back-office solutions. We take pride in leading the way in travel technology within Southeast Asia, demonstrating how agencies are adopting next-generation solutions to future-proof and scale their businesses," stated Ramona Bohwongprasert, SVP - SE Asia, Inside Sales & Startups APAC, Travel Sellers, Amadeus.

Headquartered in Kuala Lumpur, CIT was founded in 1985 as a pioneer in business travel management and recently celebrated its 40th anniversary. The company offers instant airline reservations, ticketing services, and corporate ticketing facilities, providing competitive airfares from over 130 airlines worldwide.